Communications Consultant (EU Donor Visibility Campaign)
Overview
The Consultant will serve as Project Lead for the EU–WFP Visibility Campaign for Afghanistan, coordinating all aspects of campaign development, production, installation, launch, and digital amplification.
Key Responsibilities
- Campaign planning and development of a detailed workplan, timeline and budget.
- Coordinate all stakeholders: WFP Brussels, WFP Afghanistan, EU/ECHO, creative agency, photographer, local partners and city authorities.
- Lead weekly coordination meetings and ensure smooth information flow across teams.
- Manage procurement processes related to the creative agency and production vendors.
- Ensure compliance with WFP visibility, branding and safeguarding standards.
- Support the agency in developing the creative concept, narrative framework, visitor journey and exhibition experience.
- Coordinate story selection with WFP Afghanistan, ensuring ethical storytelling and informed consent.
- Oversee field content collection (photography, interviews, video) and ensure alignment with campaign objectives.
- Review and validate all creative outputs: exhibition panels, photo stories, interactive elements, branding, digital assets.
- Coordinate venue identification, permits and approvals in two EU capitals.
- Oversee production of all exhibition materials (printing, fabrication, transport).
- Manage installation logistics, including build, layout, security, accessibility and maintenance.
- Ensure all exhibition elements meet WFP/EU branding requirements.
- Plan and coordinate launch events in both cities, including media engagement, stakeholder attendance and content capture.
- Prepare briefing notes, talking points and event scripts for WFP and EU representatives.
- Support on-site coordination during installation and launch days.
- Work with the agency to develop the geo-targeted digital campaign across Meta platforms.
- Validate digital assets, messaging and paid formats.
- Ensure delivery of raw high-resolution assets for EU/ECHO use.
- Monitor campaign performance and support reporting.
- Produce regular progress updates for WFP and EU/ECHO.
- Draft final campaign report including reach, engagement, lessons learned and recommendations.
- Ensure proper archiving of all creative and operational materials.
Required Experience
Minimum 5–7 years of experience in campaign management, exhibition production, creative coordination, or humanitarian communication for the UN. Demonstrated prior experience managing large-scale donor visibility campaigns, including the planning and delivery of on-the-ground exhibitions and related visibility activities. Proven experience managing multi-stakeholder projects with external agencies. Strong understanding of humanitarian principles and ethical storytelling. Experience working with EU institutions or ECHO is an asset. Excellent project management, interpersonal and negotiation skills.
Qualifications
Advanced university degree in Communications, International Relations, Humanitarian Studies, or related field.