Overview
This role is responsible for leading UNDP's corporate Goodwill Ambassador and celebrity relations function, managing communications initiatives and opportunities involving high-profile supporters.
Key Responsibilities
- Organize and manage the day-to-day Goodwill Ambassador Programme, acting as the corporate focal point and relationship manager for existing global Goodwill Ambassadors and Advocates.
- Position Goodwill Ambassadors across media and social media platforms, at events, in country visits and in engagement with partners.
- Initiate and contribute to drafting and editing of communications materials, including speeches and talking points, press kits, fact sheets, infographics and multimedia products.
- Contribute to organizing relevant press events and media moments.
- Develop and implement comprehensive corporate communications planning for Goodwill Ambassadors and other celebrity supporters.
- Identify and recruit potential new Goodwill Ambassadors.
- Work as the HQ Coordinator with the UNDP Geneva Office for the Match Against Poverty and European-based sports Goodwill Ambassadors.
- Support Goodwill Ambassador field missions and engagement with UNDP’s donors and partners.
- Advise Country Offices and Bureaus on recruitment and management of national or regional GWAs.
- Coordinate with Country Offices and other Bureaus to connect global UNDP Goodwill Ambassadors to national or regional efforts.
- Identify opportunities to use Goodwill Ambassadors, Advocates, influencers and other high-profile supporters in targeted partner communications and visibility plans.
- Design integrated engagement plans for partner events, country visits, campaigns and other high-profile moments.
- Work with the Partnerships Group, Representation Offices, Regional Bureaux, Country Offices and corporate communications teams to align celebrity engagement with partner priorities.
- Provide substantive and sound contributions to knowledge networks and communities of practice.
Required Experience
A minimum of 7 years (with a master’s degree) or 9 years (with a bachelor’s degree) with work experience required in the field of communications, celebrity management, marketing, public relations, journalism or any other relevant field is required. Experience working in or with the entertainment industry/talent management field and demonstrated track record of artist/celebrity relationship management required, preferably in a social cause-related role is required. Demonstrated experience in communications, and understanding of media, multimedia and social media required. Experience with media/marketing for special events strongly preferred. Experience and strong understanding of international development; donor communications; environmental and crisis issues; or resource mobilization and/or other relevant issues is preferred. Demonstrated ability to thrive within a complex multicultural and multinational environment strongly preferred.
Qualifications
Advanced university degree (master’s degree or equivalent) in Communications, Journalism, Arts, Social Science or related field is required. Or A first-level university degree (bachelor’s degree) in the above-mentioned fields of study, with additional 2 years of qualifying experience will be given due consideration in lieu of an advanced degree.