Senior Officer, Digital Content Producer

Overview

The Senior Officer, Digital Content Producer is responsible for leading the editorial management, content production, and publishing of IFRC's global digital platforms, primarily its global website. The role ensures digital content is timely, accurate, engaging, and aligned with organizational priorities.

Key Responsibilities

• Lead the editorial management and day-to-day operation of IFRC's global website.
• Manage the publishing, maintenance, and continuous improvement of website content.
• Coordinate the work of multilingual content editors.
• Identify opportunities to improve website functionality and user experience.
• Produce, edit, and publish high-quality digital content.
• Develop compelling written, visual, and multimedia stories.
• Produce and manage the IFRC podcast.
• Support the implementation of digital communication plans.
• Ensure digital content reflects IFRC's editorial standards, brand guidelines, and strategic messaging.
• Review, edit, and optimize digital content.
• Coordinate editorial workflows and publishing schedules.
• Monitor website and content performance using analytics, SEO, and audience insights.
• Recommend and implement improvements to strengthen content discoverability, user experience, and digital performance.
• Apply emerging digital tools and AI-enabled technologies.
• Work closely with the Lead, Digital Communications and Engagement to implement digital communication priorities.
• Collaborate with communications colleagues, technical teams, and external suppliers.
• Provide technical guidance and support on website publishing, content management systems, and digital publishing standards.

Required Experience

• Minimum 7 years of progressively responsible experience in digital communications, digital content production, journalism, editorial communications or a related field.
• Demonstrated experience producing, editing, and publishing digital content across websites and other digital platforms.
• Experience managing digital content across websites and other digital platforms using content management systems (CMS).
• Strong experience in digital storytelling, multimedia content production, and editorial planning.
• Experience using analytics, SEO, and digital publishing best practices to optimize content performance and user experience.
• Experience working collaboratively in multicultural and decentralized organizations, coordinating with multiple stakeholders and contributors.
• Experience in the humanitarian, development, international organization or non-profit sector (preferred).
• Experience producing podcasts, audiovisual content, or other multimedia products (preferred).
• Experience using AI-enabled content creation tools and emerging digital technologies (preferred).

Qualifications

• University degree in Communications, Journalism, Digital Communications, Digital Media, Public Relations or another relevant field.
• Specialized training or certification in digital content production, website management, multimedia production, SEO, digital analytics or AI-enabled communication tools (preferred).

Other Details